5 , :
1. (the production concept) , , , , , .
: .
2. (product concept) , , , , .
, , .
3. (selling concept) , , . ֳ - , .
4. (marketing concept) , -. ³ , , , , , . . ³ . : - , - .
5. - (societal marketing) - , ( 㳿, , ..). , , , , 볺, .
: |
5 , : 1. (the production concept) , , , , , . : . 2. (product concept) , , , , . , , . 3. (selling concept) , , . ֳ - , . 4. (marketing concept) , -. ³ , , , , , . . ³ . : - , - . 5. - (societal marketing) - , ( 㳿, , ..). , , , , 볺, .
: 2015-10-01; !; : 394 | : : , . |