.
(part-worth functions), . , .
(relative importance weights). , .
, (attribute levels). .
(full profiles). , .
(pairwise tables). , , .
(cyclical designs). , .
III. ,
(fractional factorial designs). , , .
(orthogonal arrays). , .
(internal validity). ] , .
. 21.8 .
*
::,::/--
. 21.8.
* . ] . , , . . .
> ( ), . . , . , , , .. , > , . , . , , , . , , . , .
|
|
|
. , , . , , , , . , . . , . , , . .
. 10, 12 14 , . , 10, 20 30 , . , , , . , , , , . , , , , , , .
. : , [24]. , . 21.2. .
21.2.
| $30,00 | ||
| $60,00 | ||
| $90,00 |
, , , [25].
( ). , , , . 21.9 .
|
|
|
_,
$30
$60
$90
$30
$60
$90
. 21.9.
, . , ,
. . . 21.3 .
21.3.
(.)
30
, . , . . , , . . , . , , , , [26]. . . .
, : . , , . , , . , , .'
. 3 3 3 = 27 . , (. 21.4). . ( ) . , , [27].
