. , , . . , . " ", , .
. : . .
. , . , , , , .
, , . , , .
.
-, , . : , .
, , . , . . : " , , "1.
, , . , . . : " " " " ".
" ", , , " " .
( . : .. , . .,. 1998.).
. . .
. , .
|
|
. , - . , . .
, . , . . . 1998 . , , .
. "" : " . : " , . , , ". : " 30 . , "2.
, .
. , , : " , , . : , , . -, . , - - . , ? , ?"3
, , . , , , . , -, "" . - .
1. " ", 1998, 20.
2. " ", 1998, 9-16 .
3. " ", 1998, 11 .
. . ., 1994. . 348-349.
"", 1996, 7 .
" ", 1997, 8 .
.. .
(XVIII XIX ). .,
1994. - . 25.
21. . . 43
22. . - . 334-335.
23. Settel F.P. The Practice of Public Relations. New York etc 1992. - P. 413
. Cutlip S.M. a.o. Effective Public Relations. Englewood Cliffs, 1994. - P. 485. ■ Ibid. - P. 487.
Settel F.P. The Practice of Public Relations. New York etc., 1992. - P. 416.
|
|
" ", 1996, 29 . Bruce . Images of Power. How the Image Makers Shape our Leaders. London, 1992. " ", 1996, 14. Bruce . Images of Power. London, 1992. P. 96. . . M., 1992. . 203. "", 1996, 7 . " ", 1996, 7 . Docherty J.S. Managing Diversity During Law Enforcement Negotiations: the Lessons of Waco. 1996 (manuscript). Green P. S. Winning PR Tactics. London, 1994. P. 25-26. " ", , 1995, 25. " ", 1996, 19. "", 1996, 22.