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Kharchenko S. Y., Krasnova N. P., Kharchenko L. P., Yurkiv Y. I. Еthics of business commonunication




The problem of business communication is the subject of a lot of sciences today. But social pedagogic studies this phenomenon in the most detailed way so it’s the important factor of social education and the formation of each individual.

Business communication is a process which provides exchange of the business information and experience, implying the achievement of certain results in working together, solving a particular problem or implements a specific goal.

Specific feature of this process is the time of regulation that demands the submission to the established limits, which are determined by national and cultural traditions taken in the area, professional, ethical principles generally accepted in the professional circle of people.

The success of the business person in the professional sphere depends on the ability to conduct themselves during the process of business communication. So the most essential quality for someone who wants to succeed in business is to be able to organize without conflicts business communication productively, to negotiate with people effectively and to know how to persuade and thereby achieve the goals and objectives.

That is to say the modern specialist must have knowledge of areas such as ethics and etiquette.

This tutorial focuses on ethics in business communication. The book consists of six sections, each of which reveals a particular aspect of communication.

The first section deals with the benefits of becoming theoretical background of business communication ethics as a branch of scientific knowledge, gives a historical description of the development of business communication.

The second section analyzes the ethical aspects of business communication, gives its evaluation from the standpoint of axiology as a moral value.

The third section gives a description of business relations as a process of communication. The verbal and nonverbal ways of communication are revealed, specific features of communication in the working group are showed, different types and styles of leadership from the standpoint of communication are characterized.

The fourth section accentuates on business ethics as a form of business communication. The sources, principles and functions of business etiquette are shown. It provides guidance on etiquette and cultural behavior of business people.

In the fifth section of the manual the methodological aspects of business conversations and business meetings conducting are given, the putting of disputes and its principles into effect is presented.

The last section of training manuals reveals the essence of business conflicts and shows how to overcome them. The main emphasis is on mastering the strategies of conflict resolution.

This book is primarily intended for university students and teachers as the basis for the content of the training courses and self-education.

Key words: ethics of business communication, business etiquette, communication style, business clothing, forms of business communication (conversation, meeting, dispute), conflicts.


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