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[1] BCG (2009).
[2] Seidler (2006).
[3] Cisco IBSG (2011).
[4] B2B2C Business to Business to Consumer: , . . .
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[5] : , , , . . http://www.bmi-lab.ch/.
[6] Leifer and Steinert (2011).
[7] Popper (1968).
[8] . . .
[9] crowdfunding rowd funding . . .
[10] Vernon (1966).
[11] McKinsey Global Institute (2012).
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Oliver Gassmann, Karolin Frankenberger and Michaela Csik, 2014
This translation of the Business Model Navigator 1/e is published by arrangement with Pearson Education Limited.
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ISBN 978-5-9614-4314-1