7. This type of coffee is the ……… leader.
A) logo b) slogan c) brand
8. Last month they started their advertising campaign with the new corporate __________.
A) slogan b) team c) appeal
9. New technologies make global ____________________ easier.
A) communication b) travelling c) market
10. You can buy the same software quite ____________________ at our local market.
A) reasonable b) cheaply c) free
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Teст 11c
Вставьте в пропуск каждого предложения подходящее по смыслу слово:
1. The income made by the normal activities of a business is known as __________.
A) turnover b) operating profit c) gross profit
2. Fixed assets are what a company __________.
A) owes b) owns c) sells
3. Current liabilities are what a company __________.
A) invests b) buys c) owes
4. Wealth used to produce more wealth is called __________.
A) liabilities b) capital c) goods
5. Balance sheet is a statement of how much __________ has come in and how much has gone out.
a ) shares b) money c) capital
6. The goods which a company intends to sell to its customers are known as __________.
A) a stock b) a capital c) a stake
7. Venture capital is money lent to ____________________.
A) spend on charity b) start a risky business c) buy an estate
8. In the summer sales you can sometimes get warm clothes at a __________ prices.
A) free b) cheaply c) giveaway
9. I’m a salesman and work in the __________ department.
A) export b) advertising c) production
10. Due to our new supply system more products are __________ to consumers.
A) available b) reduce c) limited
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Подбор подходящих по смыслу слов
Teст 12a
Вставьте подходящее по смыслу слово (a-j) в пропуски предложений (1-10) в тексте:
A) developed f) employees
B) reason g) training
C) workers h) staff
D) retirement i) generation
E) losing j) unemployment
In France the (1) __________ age is 60, not 65 as in most (2) __________ countries. The main (3) __________ is that in the 1980s, when there was high (4) __________, the government promoted early retirement. That entrenched the idea that older (5) __________ were less productive. Now companies are worried about (6) __________ their most skilled workers, especially as the baby-boom (7) __________ nears retirement. Areva, a nuclear-power group, recently launched a scheme to address the needs of older (8) __________, and plans to use about 100 retired people a year through Experconnect. Areva stopped (9) __________ engineers, so that much of its expertise lies with its (10) __________.
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Teст 12b
Вставьте подходящее по смыслу слово (a-j) в пропуски предложений (1-10) в тексте:
A) decrease b) increase
C) cost d) reasons
E) prices f) suppliers
G) economists h) a shortage
I) wages j) customers
Inflation is an overall (1) __________ in prices over a certain period of time. In most of Europe, for example, (2) __________have risen year after year for at least the last 50 years. Deflation
is an overall (3) __________in prices, but the trend is mostly for the (4) __________ of living to increase.
Inflation can happen for a number of (5) __________, but the (6) __________ say there are two main culprits. These are demand-pull inflation and cost-push inflation. Demand-pull inflation can happen when the economy is growing fast. Aggregate demand begins to grow faster than (7) __________ can cope with. This causes (8) __________ and prices rise. At first, (9) __________ may be able to pay the higher prices, and demand grows again. Cost-push inflation, on the other hand, occurs when prices rise without an increase in demand. This happens when suppliers’ variable costs increase sharply. For example, workers may demand higher (10) __________ or raw materials may become more expensive. Producers then pass these increases on to consumers by raising prices. So, as usual, we are ones to pay.
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Teст 12c
Вставьте в пропуски (1-10) предложений в тексте подходящее по смыслу слово (a-j):
A) interest f) influence
B) income g) to spend
C) economy h) products
D) consumer i) producers