I founded Computadoras Creativas 20 years ago. We started with a small (1)__________in Madrid. Our (2)__________, our (3)___________is still here, but now we have sites all over Spain, with about 500 employees. Many of the offices are (4)_______-________: everyone works together, from managers to (5)_______________, as well as people selling over the phone, and people in technical (6)_____________giving help to customers over the phone. Recruitment is taken care of in Madrid, by the (7)______________or (8)_______________.
Study the information about the company structure differences in the UK and the USA
Managers and executives: UK
All the directors together are the board. They meet in the boardroom.
Non-executive directors are not managers of the company; they are outsiders, often directors of other companies who have particular knowledge of the industry or of particular areas.
The marketing director is the head of marketing, the IT director is the head of IT, etc. These people head or head up their departments. Informally, the head of an activity, a department or an organization is its boss.
An executive or, informally, an exec, is usually a manager at quite a high level (for example, a senior executive). But executive can be used in other contexts to suggest luxury, as in executive coach and executive home, even for things that are not actually used by executives.
Managers and executives: US
| president chief executive officer (CEO) chief operating officer (COO) | j non-executive directors S | |
| ||
| chief financial officer (CFO) vice president (VP) marketing vice president (VP) human resources vice president (VP) research | senior executives / top executives / executive directors |
In the US, the top position may be that of chairman, chairwoman or president. This job is often combined with the position of chief executive officer or CEO.
Some companies have a chief operating officer to take care of the day-to-day running of the company. The finance director may be called the chief financial officer.
In the US, senior managers in charge of particular areas are often called vice presidents (VPs).
Match each task (1-6) to the manager most likely to be responsible for doing it.
1. Meet with advertising agency to discuss new advertisements for the companys holidays.
2. Study possible new holiday destinations in detail.
3. See the research director to discuss new holiday destinations.
4. Contact newspapers to advertise new jobs.
5. Deal with complaints from customers.
6. Discuss sales figures with sales team.
Whos who on this company board? Complete the diagram.
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WORDS TO LEARN
an employee ,
technical support
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staff
human resources
a workforce
a board , ( )
a strike
to head the department
a head office
an executive
Accounts / Finance -
Research and Development (R&D)
personnel ,
Customer Services
Sales and Marketing
Public Relations (PR)
Choose any company you like and get ready with the presentation of its structure. Use the active vocabulary of Unit 3.
