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Chapter 1. The European Union




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Chapter 1. The European Union.8

Unit 1.1. The European Union and Its Bodies8

Unit 1.2. The European Commission.15.

Unit 1.3. The European Union and its Members22

Unit 1.4. The Relations between the European Union and Other Countries57.

Unit 1.5. The Importance of EU Economic and Social Issues88

Unit 1.6. The European Central Bank113.

Revision of chapter 1139

Test139.

Chapter 2. Management143

Unit 2.1. Types of Businesses143

Unit 2.2. The staff of a company ..155.

Revision of chapter 2.168

Test.168.

Chapter 3. Marketing. 173

Unit 3.1. What is Marketing?................................................................................173.

Unit 3.2. Brands and Advertising183

Unit 3.3. Investment in Marketing...198

Revision of chapter 3..210

Test..210

Chapter 4. Business Correspondence.. 215

Unit 4.1. Business Letters.215

Unit 4.2.Contracts217

Revision of chapter 4.248

Test..248

Business Vocabulary..252

Notes. 298

Appendix 1.. 308

Appendix 2... 321

Appendix 3.. 330

Appendix 4.. 343

.. 346

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Chapter 1. The European Union

 





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