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:
1. http://lpgenerator.ru/blog/2014/01/22/10-zapovedej-mikki-mausa-ili-optimizaciya-konversii-ot-uolta-disneya/#ixzz3nhrYceAJ
2. http://www.brandreport.ru/disney/
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Apple Google 3-
. 5 . INTERFAX.RU Apple Google , Interbrand Corp. 100 2015 , 16- .
Interbrand, Apple 43% $170,276 . Google 12%, $120,31 .
Coca-Cola, 13 2013 , , 4%, $78,42 .
: Apple Google, Microsoft (4- , $67,67 ), IBM (5-, $64,1 ), Samsung (7-, $45,3 ), Amazon (10-, $37,95 ). 2015 28 100 .
Toyota (6- , $49,05 ), General Electric (8-, $42,27 ) McDonald's (10-, $39,81 ).
" -100 , ", - Interbrand .
, : Lego (82- , $5,36 ), PayPal (97-, $4,25 ), Mini (98-, $4,24 ), Moet & Chandon (99-, $4,13 ) Lenovo (100-, $4,11 ). Lenovo - -100; HTC, 88- .
100 2015 7% , $1,7 .
Apple, (+54%) Facebook (23- ), $22,03 .
Nokia, Pizza Hut Nintendo .
Interbrand , .
: http://www.interfax.ru/business/471290