, . , , . . , , (, ).
, , , . , , -, , , , . , , .
. , . , , , .
,
, , . - - , . , . .
.
: , .
: , , , , .
, : , , , .
: .
|
|
. , , , .
( , , ); ; ; .
, , .
. : , , .
1. ?
2. .
3. . .
4. .
5. .
6. ?
. ( ) // . 1997. 6.
. . . ., 1998.
. . . ., 2000.
. ., , , . ., 1998.
. . . . . ., 2000.
. . . ., 1997.
Bowman ., Asch D. Strategic management. L., 1987
Cook S., Slack N. Making management decisions. Cambridge, 1984.
Hofer M., Charles W., Schendel M. Strategy formulation: analytical concepts. N.Y., 1978.
Johnson G., Scholes K. Exploring corporate strategy. L., Cambridge, 1997.
Kerzner H. Project management. A system approach to planning, scheduling and controlling. N.Y., 1998.
Porter M. Competitive advantage: creating and sustaining superior performance. N.Y.,1985.
11
, . - , , , . , . -: , . .
.