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Characteristics for Success

GROUP TALK

Have you thought of the career you want to have? What is it? Why? What are your goals?

What are your plans to achieve your goals?

TEXT 1

Vocabluary

buzzword , ,

solely , , ,

booming , ,

to expand -

council

responsible for - , ...

employment -

human resources -

incredibly - , ,

diverse ,

to comprise - ,

conventions - ,,

beverage

ancillary - , ,

piece - :

consolidation ,,

mode , ,

to merge - , (), ()

to acquire -

career -

exposure -

facets , ,

relative -

job security ,

obvious -

option , ,

patience -

flexibility -

interpersonal skills , ,

service -

first and foremost- , , -

sensitivity , ,

awareness -

executive .

MBA = Master of Business Administration

to transfer , ,

experience ,

academic credential ,

advanced studies ,

pros and cons

benefit -

gratis ,

actually -

downside , ,

especially -

to work long hours , 40 , ,

notice , , ,

ethics -

to require -

profound , ,

implications ,

profit -

community , ,

fair -

wage -

to exploit -

environment -

Read and translate the text.

CAREERS IN TRAVEL AND TOURISM

Globalization is not a buzzword solely associated with international business. It has translated into a booming new career possibility: expanded services in the travel and tourism industry.

According to the World Travel and Tourism Council (WTTC), the industry "already is responsible for more than 10 percent of global employment." Dr. Brian White, director of the WTTC's Human Resources Center in British Columbia, says the field is incredibly diverse and comprised of seven major areas:

Airlines/transport;

Conferences and conventions;

Arts and culture;

Hotels, food and beverage;

Ecotourism;

Outdoor recreation;

Ancillary services associated with tourism.

Industry Trends

With all this opportunity, where should you concentrate your efforts? Focusing on the market's demands may lead to more job openings.

On the corporate side, according to a piece on the industry trends online, the travel and tourism industry is "in consolidation mode." This means that smaller companies are merging or being acquired by the big players like American Express, Marriott and Carlson Wagonlit. So it might make sense to begin your career with one of the larger corporations, where you can gain exposure to many facets of the business while having relative job security.

An obvious trend is the increase in Internet service. The Web has created new and different career options for those interested in travel careers. Individuals can work for sites like CheapTickets.com, Orbitz and Travelocity.com.

Additionally, journalists may see more travel writing opportunities available in the traditional magazines like Conde Nast Traveller and National Geographic Traveller, as well as online publications.

Characteristics for Success

You must have patience, flexibility and excellent interpersonal skills. This is a service industry, first and foremost. Cultural sensitivity and awareness are critical, as tourism professionals deal with different countries and cultures.

Senior level executives generally have MBAs and develop skills and competencies that can be transferred across sectors. Mid-level professionals need a mix of practical experience and academic credentials, according to Dr. White, who also teaches in the field. For example, individuals might work full-time in the travel sector while going part-time for an advanced certificate in travel and tourism.

Pros and Cons

One obvious benefit of working in the travel and tourism industry is the opportunity to actually hop on a plane and see many locales at low prices, or even gratis. Another benefit for many is the fact that it is an international field that changes along with global trends.

One of the downsides to the business, especially the hotel and restaurant side, is the long hours. Management must often work evenings and weekends. Individuals are often asked to move to a new location without much notice.,

Ethics and Tourism

Dr. White reminds us there is a strong set of ethics required in the field of tourism, noting the industry has profound economic implications for a country's economy and people. It is important for individuals to consider their responsibilities, says Dr. White. Tourism is about more than making a profit; it involves benefiting local communities, creating jobs that provide fair wages and not exploiting the environment.

By Nina Segal

TEXT WORK

1. Pronounce correctly and transcribe. Consult the dictionary if necessary.

Buzzword, council, human, resources, incredibly, diverse, ancillary, piece, merging, to acquire, career, security, obvious, increase, patience, flexibility, excellent, interpersonal, service, first, foremost, awareness, senior, executive, experience, credentials, might, while, gratis, actually, especially, ethics, required, profound, communities, fair, wages, exploiting, environment.

2. Answer the questions.

1. What impact has globalization on tourism industry?

2. How many people does the tourism industry employ?

3. What is tourism business comprised of?

4. What should you concentrate on to be successful?

5. What is the trend in tourism industry on the corporate side?

6. Why is it better to start a career with one of the larger corporations?

7. What is going on with the Internet services?

8. Which way does this change influence different career options?

9. What career opportunities does the Internet offer?

10. What characteristics do you need for success?

11. What education does a senior manager need?

12. What are the benefits of working in the travel and tourism industry?

13. What are the downsides of the business?

14. What ethic principles are required in the field of tourism? Why?

15. What is tourism business all about?

3. Give Russian equivalents to the following words and word

combinations. Find and translate sentences with them in the

text.

Buzzword, booming new career possibility, expanded services, World Travel and Tourism Council, global employment, Human Resources Center, conferences and conventions, outdoor recreation, with all this opportunity, more job openings, on the corporate side, a piece, in consolidation mode, make sense, gain exposure to many facets of the business, career options, individuals can work for sites, additionally, online publications, a service industry, first and foremost, cultural sensitivity, senior level executives, MBAs, transferred across sectors, work full-time, advanced certificate in travel and tourism, obvious benefit, hop on a plane, downsides to the business, long hours, without much notice, a strong set of ethics required, profound economic implications, consider their responsibilities, benefiting local communities, fair wages, not exploiting the environment.

 

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4. Give English equivalents to the following words and word combinations.

...; ; ..; ..; ; ; ; ; ; ; ; ; ; ...; ; ; ; ; ; ; ; , ; ; ; ; ; ...; ; ; ; ; ; ; ; ; ; ; ; ; ; ; .

 

* * *

5. Make word combinations, translate them and find them in the text.

international with tourism

career trends

tourism services

global efforts

human recreation

incredibly demands

outdoor business

ancillary openings

associated career

industry possibility

concentrate your side

market's diverse

job industry

on the corporate mode

consolidation employment

big players make sense

begin resources

 

larger magazines

gain opportunities

facets of publications

job careers

internet corporations

career skills

travel industry

writing options

traditional exposure

online sensitivity

interpersonal sectors

service service

cultural the business

tourism professionals

different countries

senior level

transferred across security

 

mid-level communities

practical professionals

advanced a profit

obvious responsibilities

downsides experience

restaurant credentials

work economy

new implications

much notice

academic jobs

economic certificate

country's wages

consider their location

making benefit

local evenings

creating the environment

fair to the business

exploiting side

 

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